The real story of strong female leadership behind creation of Barbie doll Beyond Business News Business Standard How Barbie's Boyfriend Ken Became an Accidental Gay Icon HowStuffWorks Barbie and Hot Wheels, two iconic toys, were created by Mattel co founders Ruth and Elliot Handler. Ruth launched Barbie in 1959, revolutionizing dolls, while Elliot introduced Hot Wheels in 1968, bringing miniature Being Barbie: An Unrealistic Ideal and a Feminist Icon Arts The Harvard Crimson
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